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    pepero-day

    What 11/11/11 means in Korea

    Posted on November 11, 2011 by Captain & Clark

    Ahhhhh November 11th is finally upon us! November 11th aka 11/11 is PEPERO DAY in Korea. What is Pepero you ask? Well, it’s a delicious stick-like cookie that is dipped in various flavors of scrumptious chocolate. See mouthwatering picture below:


    source

    Now those are special gourmet peperos featured above. Most of them are a tad bit more simple and they come perfectly packaged in the boxes below. There’s the normal stick dipped in chocolate, there are some that have peanuts and almonds and others that are inside-out.

    The start of Pepero Day is surrounded by mystery. Some say that it began when two Korean school girls exchanged peperos in hopes to one day become tall and lean like the cookie itself. They exchanged these cookies on 11/11 which coincidentally looks like pepero sticks standing side by side. Others (including myself) claim that it was a consumer holiday started by the Lotte brand in order to increase product sales. I mean seriously, we don’t have Oreo Day back in the States (although I would not protest).


    I thought that the boy and I were big enough pepero fans, but it turns out that Ares has got quite the sweet tooth. He grabbed the box and tried to gnaw his way to the cookie delights.
    Someone was a wee bit pepero drunk after we finally got the box open.

    Yup, that picture is of me combining a banana and chocolate pepero. Great flavor combo if I do say so myself.

    There you have it. One of my most favorite Korean consumer holidays.

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    This entry was posted in Blog, Korea Videos, Travel, Uncategorized and tagged Korea traditions, Korean holidays, pepero day. Bookmark the permalink

    8 Responses to What 11/11/11 means in Korea

    1. Sam says:
      November 11, 2011 at 2:29 pm

      Wow, a national holiday around a food stick. Fantastic, it opens up the possibility of so many public holidays!

      Reply
      • Captain & Clark says:
        November 13, 2011 at 6:57 pm

        Oh yeah! The peppero sticks come in all sizes too. It’s a little ridiculous… but delicious.

        Reply
    2. Ykani says:
      November 12, 2011 at 9:56 am

      Nice Story.. We don’t have Pepero Day in Sri Lanka. Love to visit there.
      Keep Traveling :)

      Reply
      • Captain & Clark says:
        November 13, 2011 at 6:58 pm

        We’d love to visit Sri Lanka! If you ever find yourself in Korea let us know. We’ll give you all the insider hints. :)

        Reply
    3. Kieu ~ GQ trippin says:
      November 13, 2011 at 2:54 am

      Are they like the fancier cousins of Pocky Sticks?! Lol. Yum!

      Reply
      • Captain & Clark says:
        November 13, 2011 at 6:59 pm

        That’s exactly what they are! After peppero day you’re kind of stocked for the next 5 months.

        Reply
    4. Alouise says:
      November 13, 2011 at 8:21 pm

      I’ve never had peppero but they certainly look delicious. I wouldn’t complain if an Oreo day came to Canada either.

      Reply
    5. Heather says:
      November 16, 2011 at 2:05 pm

      I like the idea of Oreo day! Although next year on 11/11 maybe I’ll be eating pepero in Korea!

      Reply

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